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    20 New Writing Rules for Healthcare Content Marketing
    dawnthurston1
    • Jun 1, 2019
    • 3 min

    20 New Writing Rules for Healthcare Content Marketing

    Reading time: 4 minutes I before e, except after c. Always capitalize proper nouns. Never end a sentence with a preposition. As a...
    What’s black and white…and missing from successful healthcare content marketing?
    mich798
    • Mar 4, 2019
    • 2 min

    What’s black and white…and missing from successful healthcare content marketing?

    Across the country, healthcare marketers are investing the lion’s share of their dollars in digital, both on the advertising and content...
    Six Steps to Maximize Your Healthgrades Physician Profile
    mich798
    • Jan 30, 2019
    • 4 min

    Six Steps to Maximize Your Healthgrades Physician Profile

    Each day a million consumers go online searching for a doctor or looking up physician reviews. A large number of these online healthcare...
    20 Easy Content Ideas for Healthcare Marketers
    mich798
    • Dec 24, 2018
    • 4 min

    20 Easy Content Ideas for Healthcare Marketers

    If you’re a healthcare marketer looking for content ideas, it’s probably not topics that stump you. You’ve got a million ideas. Problem...
    Semantic Search Changes SEO Rules
    mich798
    • Dec 24, 2018
    • 6 min

    Semantic Search Changes SEO Rules

    Online marketing strategies focused on optimizing keywords is so last year. In 2019, healthcare marketers should be focused on how...
    Patient Profiles Key to Effective Content
    mich798
    • Dec 24, 2018
    • 4 min

    Patient Profiles Key to Effective Content

    Developing patient profiles, also known as buyer personas, may seem like a luxury of time that hospital marketers and medical marketers...
    Should healthcare marketers #deletefacebook?
    mich798
    • Dec 17, 2018
    • 3 min

    Should healthcare marketers #deletefacebook?

    With the recent news about Facebook sharing personal information, you (or your bosses) might be concerned about using Facebook as a...

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